Popular Twitch streamer Adin Ross claims many renowned Twitch streamers are moving to Kick – a new streaming platform that aims to rival Twitch.
Adin Ross, a popular Twitch streamer known for his gaming content and collaborative streams with other content creators, has recently claimed in a live stream that several prominent Twitch streamers are planning to move to a new streaming platform called Kick.com, sparking speculation and curiosity among his fans and the wider streaming community. For those who are unaware, Trainwreck unveiled Kick in December 2022 to enter the competitive streaming platform arena, with the goal of taking on the leading platform, Twitch.
An important aspect of Kick’s strategy is to attract top talent to the platform by offering a competitive revenue share and payment system to its streamers. Kick’s Creator Program compensates streamers on an hourly basis, with payment based on various factors such as hours spent streaming, advertising CPMs, average viewers, and viewer engagement. It’s worth noting that the Creator Program’s hourly pay does not replace other income streams on Kick, such as ad programs or subscription revenue share, which Trainwreck has confirmed will be split 95% for the streamer and 5% for Kick.
While Kick’s Creator Program seems more lucrative than Twitch, it is Twitch’s strict ban policies that appear to be motivating top streamers to switch to Kick. Recently, Adin Ross made claims that he received a threatening phone call from a senior figure at Twitch, who stated that unless he significantly modified his content, he would face indefinite suspension. As a result, Adin announced that he was switching to Kick, which offers more relaxed ban policies. In a recent stream, Adin also mentioned that other prominent Twitch streamers, including Kai Cenat, iShowSpeed, BruceDropEmOff, and YourRAGE, are set to move to Kick.
It’s important to note that as of now, none of these streamers have confirmed Adin’s claims. However, if these claims do turn out to be true, it could be a significant blow to Twitch, which currently reigns supreme in the streaming world. Each of these streamers has a substantial and devoted fan base, and their departure could result in a sizable loss of viewership for Twitch.
In the past few months, Twitch has received significant criticism and even witnessed a decline in viewership during November 2022. Despite these challenges, Twitch remains the dominant streaming platform in the industry and unseating it is no easy feat. For Kick to compete with this established giant, it must consistently deliver high-quality services and surpass the expectations set by its competitors to claim the top spot in the online streaming market.
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